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This Fruit Will Rule The Fall Color Scheme (Hint: It’s Not Pumpkin)
Fall usually smells like cinnamon, looks like pumpkin spice, and photographs like a Pinterest board dipped in orange. But not this year. Pumpkin, our dependable autumn mascot, is finally being dethroned. In its place rises a fruit that is richer, moodier, and far more seductive: the fig.
By Johanna Duncan4 min read

Yes, 2025 is shaping up to be the year figs take over not just our cheeseboards, but our wardrobes, our interiors, and our Instagram feeds. After summer was painted in “butter yellow,” that creamy, optimistic shade that made everything feel like Amalfi lemon cake, fall demands something darker, more mysterious. Enter the fig: deep plum flesh wrapped in dusky green skin, dripping with symbolism and centuries of cultural mystique.