Style
The WAG Takeover: Inside The Style Evolution Of Sports' Most Talked-About Women
The WAGs have had quite the ride. From curiosity specimen to public enemy #1, and back again, the public is finally ready to admit that the wives and girlfriends of professional athletes are totally captivating.
By Julie Drake4 min read

WAGs (wives and girlfriends of professional athletes) have got it all: beauty, fame, wealth, and a penchant for the spotlight. The consummate influencer, WAGs took all the content creator genres and rolled them into one: travel, fashion, pop culture (athletes are no doubt pop culture titans), and high-net-worth living. Often traveling to exotic locales and staying in the best hotels for games/matches/races, WAGs have the high life locked in, and the public loves the spectacle.